Digital Marketing Strategist
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Job Details
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- Title : Digital Marketing Strategist
- Company Name : Emirates Group
- Industry: Education
- Career Type: Permanent
- Hiring Location: India
- Job Location: Dubai
- Salary: Will be discuss
- Experience: Min 1 years experience
- Job Type: Full Time
- Gender: Male/Female
- Nationality: Any
Overview of the role
End to End Management of PPC and Paid Social Operations and Strategies to meet Retail’s KPIs and requirements. (Revenues, Customer Acquisition) for both Brick and Mortar and eCommerce
What you will do
Manage day to day PPC and Paid Social campaigns
- Strategy & Execution
- Upper or lower funnel based on KPIs
- Daily monitoring
Reporting
- Delivering performance reports and insights to the PPC to team and internal stakeholders.
Strategy & optimization
- Identifying growth opportunities, testing hypotheses to improve SEM traffic and increase ROAS
- Delivering customer-focused, profitable multi-category campaigns to agreed targets
- Addressing and escalating campaign performance issues.
- Responsible for AB tests, Search Query analysis and keyword mining.
Teamwork
- Create relationship & workflows within the department
- Work with all the brands you are in charge of
Personal Development
- Develop knowledge into advanced Targeting
- Develop knowledge in Programmatic Advertising
- Participate into a more data driven approach project with the CRM department
Required Skills to be successful
- Fluency with PPC and Paid social Bid Management tools (FB Manager, Adwords, Marin, GA36, ROI Hunter, Smartly)
- Strong Web analytics experience (Google Analytics, SiteCatalyst).
- Experience in Retargetting platforms (Criteo, RTB)
- Advanced skills in MS Excel
- Experience using a CDP is a plus
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About Company
ASTI Academy leads through innovation pursuing excellence and overcoming the shortage of qualified scientists, technicians and engineers through effective teaching methods leveraging the latest technologies.
With our core values, we encourage an independent learning environment that empowers students to embody responsibility and accountability.
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How to Apply?
Interested candidates who wish to know more details about latest jobs at ASTI Academy and to apply for ASTI Academy directly - View & Apply
Interested candidates can send your CV to:
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